Behind the scenes w/ @icecube and coors light. Who is colder? CL is famous for using old footage (NFL), so will they tap “Friday” in a new marketing campaign with Ice Cube?
Posted on Monday May 2nd
About me
Mark Gallo loves to review any media sponsorship that comes his way.
I am currently working in Seattle for Anheuser-Busch. I am the local media planner/buyer for the Northwest (AK,WA,OR). I do realize the power of traditional media but love to explore new ideas on how to reach my consumers. You can find me playing rugby around the city, at a sporting event or concert I sponsor or making friends at local bars. One thing that is common in all 3 places, I will be consuming Anheuser-Busch products with friends.
Opinions, thoughts and posts are soley mine and not that of Anheuser-Busch.
mark.gallo@anheuser-busch.com
http://www.facebook.com/mark.gallo
http://twitter.com/guhlo
